East Cobb Discount Real Estate East Cobb Real Estate Gena Beach  Drake Realty
 


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The economy has given those of us who want to be agents for change a wonderful opportunity. In late 2006, I left my large franchise brokerage to join the independent, privately owned Drake Realty of Greater Atlanta, inc. It was critical to leave the overhead and bureaucracy of the mega brokerage in order to introduce a full service Internet driven business model coupled with a discount commission for my home sellers. I also offer generous cash rebates for home buyers to help with closing costs or a price reduction.
 
As I reflect on what I have created, it is "boutique real estate" at its finest. I list properties that have real potential to sell, work with buyers who appreciate my expertise, and make every attempt to respect and honor those who trust me.   
 

The primary reasons you would ask me to represent you in your home sale or search are: I have impeccable integrity, I play by the rules (and there are a lot of them); I am smart (Phi Beta Kappa from the University of Georgia), well trained, and I know my market. I protect my clients' interests and create significant added value for them with well practiced expertise.  

I enjoy creating special web pages for my listings, making sure they get Front Page Google placement for organic searches on their location, home style, school district, or special features. I have recently added location specific searches on my website for foreclosures and short sales. As Featured On EzineArticles, Gena Beach, Atlanta web savvy real estate listing agentDon't miss my Ezine article listing interview questions to identify a web savvy agent. 

I have created specialty pages for top performing school districts. Thus, if you live in Walton School District and wish to buy or sell, you would want to work with an agent with a strong Internet identity in Walton and a lot of expertise. 

I believe the majority of agents are trapped in an obsolete business model which is doomed by design. They are locked in a corporate culture paradigm that worked 20 years ago before the Internet and fails to grasp the concept of an educated consumer who won't be bullied any more. The hefty profits paid to real estate corporations, franchisers, and relocation companies have resulted in the equivalent of the real estate middle man. These industry giants have forced agents to participate in a type of sanctioned consumer extortion.

In the mid 90's I wrote a little staging book to help my clients prepare their homes for sale (In Search of Camelot) - still used by all my home sellers today. I have earned the GRI, ABR, and the Phoenix Award for many successive Million Dollar Clubs and am a Top Achiever in the Cobb Association of Realtors® 2008 and again in 2009! I am expert at pre-inspection prep and counseling buyers about issues in both resale and new construction.

My primary markets are East Cobb, North Fulton, and Cherokee County.  I live just off Roswell Square, adjacent to the beautiful ante-bellum Historic district, above the Chattahoochee River. This is a great central location for my preferred territory.   

I am an active Senior, thus helping other Seniors relocate to the Atlanta area is one of my favorite real estate activities. Whether you are interested in a cluster ranch or golf course community, I will find it for you. Many builders are creating state of the art senior living neighborhoods geared to our lifestyles. Call or email me anytime to talk about your mature living preferences. When you need to find a discount listing agent, remember to search on genabeach.com

My personal times are spent with my husband, my sweet West Highland Terriers and my very busy 93 year old mother. Our daughter graduated from Pace Academy in Buckhead and Davidson College in Davidson, North Carolina. She attends law school. We enjoy the magazine covers produced by our sports photographer son, Eric Beach. If you want to see some thrilling events and incredible still shots, search on ericbeachphotography.com.

Please email me if you want to work with me. Real estate transactions are all different, and my goal is to make the end result a good experience for you and your family.

Gena Beach
 GRI, ABR
 
     770-265-8652
gbeach@bellsouth.net

   www.housespoken.com

 
Drake Realty of Greater Atlanta, inc.

11539 Park Woods Cir, Suite 304
Alpharetta, GA  30005
770-663-3857
 
3535 Roswell Road, Suite 41
Marietta, GA 30062
770-565-2044